SCUDD

SCUDD

Contemporary design and restructured content for an academic organisation

The Client

SCUDD – or the Standing Conference of University Drama Departments to give the organisation its full name – represents the interests of Drama, Theatre and Performance in the Higher Education sector in the UK and seeks to promote these multi-disciplined areas to both current and future students. They came to us with a site that required a thorough and wide-ranging reorganisation of their content and an elegant, contemporary yet still business-like design.

Pilcrow + Pixel understood our design requirements quickly, were very sensitive to our need to engage with or attract different audiences, and came up with sensible, suitable and relevant suggestions. Correspondence was easy, timely and helpful, and we’re grateful for a slick design and interface that’s robust and easy to use.

Mark Taylor-Batty, SCUDD

Pilcrow + Pixel understood our design requirements quickly, were very sensitive to our need to engage with or attract different audiences, and came up with sensible, suitable and relevant suggestions. Correspondence was easy, timely and helpful, and we’re grateful for a slick design and interface that’s robust and easy to use.

Mark Taylor-Batty, SCUDD

SCUDD's site displayed on a laptop

The Project

Before starting the design and build of this project, we carried out a thorough content audit of SCUDD‘s previous site, dispensing with some pages and adding new sections. A wealth of content stretching back over a number of years was reorganised into a clear, coherent and manageable structure that can be explored via a comprehensive site menu that is user-friendly without being overwhelming.

With a number of users from various academic institutions accessing WordPress to update the site at regular intervals, it was vitally important that the content management system should be straightforward to use without requiring additional code to construct certain types of pages. To assist with this we built a highly customised interface using Advanced Custom Fields, with a system of ‘content blocks’ containing various layouts that can be quickly and easily selected to include on a page.

Alongside mostly text-based content pages, the site features a blog for news updates, an events calendar synced via SCUDD‘s community-based Google Calendar, and a number of contact forms required for various types of correspondence as well as submission of documents.